Chestnut is a homeware brand born in India, shaped by warmth, memory, and the realness of a space that feels lived in. Layered, textured, imperfect, bold enough to have a point of view, yet understated, to let you take centre stage for your story.
Chestnut creates pieces that feel like they've travelled with you, not as objects, but as companions to your everyday rituals.
Categories : Brand Identity, Social Media
Year : 2026/ ongoing
Tools/ Softwares : Adobe Suite, Procreate
The house mark becomes a mnemonic of comfort, nostalgia and care, adding to everyday beauty. While inspired by Indian art deco influences, it resists being restrained by geography and holds something universal in its simplistic elements.
Beginning with the childlike simplicity of houses drawn from memory, the sketches evolved towards a more refined, universally recognisable form that could feel at home anywhere in the world. As the identity developed, Art Deco influences emerged in the roof and overall structure, bringing a sense of architectural character while retaining the warmth and playful imperfections of a childhood drawing.
